A Leader in consumer experience, A/B and multi-variate testing, increasing conversion, revenue per visitor, engagement and loyalty.
A consumer-centric focus creating products and managing teams in acccomplishing web-based, SaaS and enterprise applications.
Combining user experience and creative design to accomplish better experiences and monetization in e-commerce and lead generation .
Some of the companies I have been part of:
Experian | Stamps.com | LowerMyBills | ClassesUSA | USSearch | Intelius | Conversion Systems | Panavision | Panalux | CarsDirect | Internet Brands

I am a seasoned digital executive with extensive experience leading cross-functional teams and managing global businesses. Over the years, I’ve gained deep exposure to every major function—product, technology, marketing, data, and operations—which allows me to both oversee entire organizations and focus with precision on specific domains when needed.
I’m passionate about data and metrics; they form the foundation of my decision-making. When data is unavailable, I work with teams to collect it and establish meaningful KPIs. I believe the true value lies not only in having data but in interpreting it correctly—identifying what’s statistically significant, applying the right methodologies, and acting decisively on insights that drive measurable results.
My expertise spans e-commerce, lead generation, product management, technology, business intelligence, optimization, and operations. I’ve built and led teams that deliver high-performing, user-centric products and scalable growth platforms.
My greatest passion lies in product management—creating digital experiences that are intuitive, efficient, and conversion-driven. At LowerMyBills (later acquired by Experian), I built one of the earliest and most effective consumer-experience optimization teams in the industry. Our work not only set new standards for conversion and monetization but also helped the company remain profitable through the 2008 financial crisis.
I’m a fast learner and have delivered impact across multiple verticals, including automotive, financial, education, people search, credit, identity protection, rental, retail, beauty, medical, and logistics. By combining analytical rigor with creative strategy, I’ve helped transform businesses through insight-driven decision-making, operational change, and focused execution.
Available and Authorized to work in USA, UK and EU.
Dino was instrumental in all aspects of our product development life-cycle, from research and definition to deployment and analysis. He led the effort on most of our new initiatives and enhancements and was exceptionally skilled at positioning the various offerings to maximize ASP through cross sells and up-sells. Under his leadership, US Search saw its highest levels of repeat business.
Dino is brilliant at UI / UX design. He has an inherent sense of what works both aesthetically and for optimal usability but is rigorous in applying statistical methods to validate. I worked with Dino at LowerMyBills and US Search and his effectiveness at optimizing the UX and increasing profit is second to none. He is simply amazing!
Dino is an exceptional marketer and brings a true passion for achieving KPI's to any project he works on - and it shows with the results that he delivers. He's also a great leader and mentor to team members and operates at the highest level of professionalism. Put simply, he's a class act that delivers results.
He is not only a brilliant product owner but he has a keen eye for creative excellence. Dino has this great ability to really blend in with any group and really communicate and drive great product decisions that are customer centric and always enhance the customer customer experience. Dino's taught us all to learn from the numbers, listen to the market and really make the right decisions that always enhance the customer experience.
Dino is an inspirational leader who is able to motivate his team to deliver way beyond their individual capabilities. Dino has a unique combination of amazing ability to create and articulate strategic vision and unbelievable skills in executing the strategy into action. He does that through inspiring and motivating his people to work hard for a common exciting goal. All those qualities make Dino one of the best leaders I have ever known. He is a highly effective well-rounded executive with a passion for leading people and delivering technology.
Dino shines at product design and user experience. He never ceases to amaze me with his insights every time we have in-depth product discussions. He is extremely good at putting himself in the shoes of the consumers to make sure top-notch product usability and user experiences are delivered without compromise.
He is extremely passionate about the business, is innovative, insightful, collaborative and not afraid to roll up his sleeves to contribute on every level. A selfless team player and great developer of talent, Dino is as well a highly respected leader who can always be counted on.
Interested in opportunities in London, Los Angeles or Remote.